Request for Proposal: Digital Marketing Specialist 20 views

ESTIMATED PROJECT SIZE: Medium Opportunity

ESTIMATED PROJECT VALUE: Estimated between N$800,000 – N$2.5 million over 36 months depending on campaign scope, advertising spend, content production volume, and team structure.

KEY ITEMS / WORKS / SERVICES REQUIRED:

• Development and execution of NAMPORT digital marketing initiatives
• Management and optimization of social media platforms
• Google Ads, LinkedIn Ads, and paid digital campaign management
• Production of animated videos, multimedia assets, and digital content
• Real-time analytics dashboard development and reporting
• Stakeholder engagement through online forums, live sessions, and digital PR

IMPORTANT QUANTITIES OR SCOPE:

• Contract duration is 36 months
• Monthly reporting and campaign analytics required
• Campaigns target maritime, logistics, investment, and stakeholder sectors
• Services include content creation, advertising, SEO, engagement, and branding
• Assignment commencement expected within 1 week after contract finalization
• Initial assignment planning period estimated at 4 weeks

MANDATORY REQUIREMENTS:

• Valid company registration certificate
• Valid good standing tax certificate
• Valid Social Security certificate
• Affirmative Action Compliance documentation
• Completed Bid Securing Declaration
• Labour Act written undertaking
• Technical and financial proposals required
• CVs, company information, and similar project experience forms must be completed

TECHNICAL OR EXPERIENCE REQUIREMENTS:

• Minimum 3 years digital marketing experience preferred
• Three references for similar campaigns within past 3 years required
• Strong experience in social media, SEO, PPC, and content marketing
• Ability to provide analytics, ROI tracking, and reporting dashboards
• Portfolio of previous campaign success highly important
• Google Ads and digital marketing certifications advantageous
• Creative branding, storytelling, and multimedia production capability required

BIDDER SUITABILITY: Best suited for experienced digital marketing agencies, branding firms, multimedia production companies, or consultants with strong corporate campaign management experience.

AI QUICK ASSESSMENT: Strongly quality-driven tender with heavy emphasis on technical scoring and proven campaign experience. Suitable for established marketing agencies with measurable results and professional portfolios. Smaller freelancers without corporate references or analytics capability may struggle to qualify competitively.

Disclaimer: The information above, including estimated project value and requirements, is AI-generated for guidance purposes only and may contain errors or omissions. Unified Tender Solutions will not be held liable for any inaccuracies. Bidders are advised to inspect the official bidding documents before making any decision.